Copywriting samples: Are you ready to be dazzled in five seconds?
It's a known fact that Web readers scan a page when viewing a Web site. Numerous eye tracking summaries have confirmed this distinct user pattern with the average time on an initial site visit clocking in a little under 5 seconds. You don't have to look much further than the scrolling tag cloud above to realize that I subscribe to this belief.
I specialize in online conversion - from e-mails, ads, newsletters, brochures, blogs and landing pages to that big BUY button waiting to be clicked. I truly love the process of transforming that casual Web user into a loyal subscriber.
Below you will find some of my copywriting samples for your reading (or scanning) pleasure.
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Type: Press Release / eBlast Brief Summary: Launch annoucement of "Jetsetter," a hidden-object game available for download on Big Fish Games. Bundled incentive magazine subscription offer with Conde Naste publications. |
Type: Web banners and print ads (various titles) Brief Summary: Assortment of Web banners and print ads promoting selected comic strips, games, calendars and premium subscription programs. This included "The Complete Calvin & Hobbes" a 24-lb collection of every Calvin & Hobbes strip. |
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Type: Press Release Brief Summary: Pat Sajak, known worldwide as host of TV's Wheel of Fortune, announced the launch of PatSajakGames.com and his first word game, Pat Sajak's Lucky Letters. The site and the game were the first Sajak-branded consumer products to hit the market. |
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Type: Press Release Brief Summary: News from CTIA: UCLICK® Digital Entertainment, America's # 1 provider of comics on mobile phones, has broken presidential ground with the upcoming release of Presidential Material, a pair of comic book biographies profiling the U.S. presidential candidates, John McCain and Barack Obama. In this momentous election year it is only fitting that it coincide with the launch of the premier comic book reader from Uclick specifically for the iPhone. |
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Type: Email Brief Summary: Monthly client email for mobile clients, highlighting selected wallpapers, animations and mobile products. HTML / multi-part format.
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Type: Press Release Brief Summary: UCLICK® digital entertainment today announced an exclusive agreement with MTV Networks (MTVN) to bring an impressive lineup of content to mobile consumers this summer, from brands including Comedy Central, Nickelodeon, Spike and VH1. Available from mobile phone network operators, and other major distribution channels, this unique offering includes a broad mix of mobile wallpapers, short animations, themes and videos, all optimized for mobile devices, from shows ranging from Comedy Central's "The Daily Show with Jon Stewart" to Nickelodeon's "SpongeBob SquarePants." |
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Type: Press Release Brief Summary: Exclusive launch of "Lavender's Botanicals," a new download game takes the player across the world and allows them to create their own business.
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Type: Press Release Brief Summary: UCLICK® Digital Entertainment, America's # 1 provider of comics on mobile phones recently launched Bone, the first of many graphic novels planned for release on the revolutionary iPhone. The Uclick comic book platform brings series like Bone and Teenage Mutant Ninja Turtles brilliantly to life on the iPhone and iPod Touch. Each graphic novel has been specifically tailored for the iPhone, taking full advantage of the full-color LCD screen and Multi-touch display. Fans can move back and forth through stories with a simple swipe of their finger. |
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Type: Press Release Brief Summary: Official launch announcement of the GoComics gadget for iGoogle, a customizable gadget that offers a convenient way for comics fans to add their favorite comic strips to their iGoogle homepage. The GoComics gadget for iGoogle revolutionizes how comics are enjoyed and shared by giving iGoogle users instant access to the current-day's comics including many that may not be available in a user's local newspaper. Among the dozens of comics featured are out-of-print favorites "Calvin and Hobbes" and "Bloom County". |
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Type: Press Release Brief Summary: 4Kids Entertainment, Inc. (NYSE: KDE), Mirage Licensing, Inc. and uclick mobile announced today an exclusive mobile license agreement, making uclick mobile the one-stop solution for all North and South American mobile content for the popular Teenage Mutant Ninja Turtles®. A leader in mobile entertainment, uclick mobile will offer a full line of Teenage Mutant Ninja Turtles mobile content that will include wallpapers, screensavers, games, video and mobile comic book readers. The line will feature all of the characters from the comic books and animated television series, which airs on Saturday mornings on 4Kids TV™ on FOX. uclick mobile will also provide offerings to coincide with the all-new Teenage Mutant Ninja Turtles CG-animated feature film to be released in early 2007. |
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Type: Press Release Brief Summary: uclick, a leader in casual games for PC, mobile and online, has just released two new casual game titles: The Lost Cases of Sherlock Holmes and Ice Cream Dee Lites under its uclickGames label. Both games are now exclusively available on Big Fish Games (http://www.bigfishgames.com). |
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