Tag: analytics

Real Time Assistant for Google Analytics

From day one, I have used Google Analytics, as it remains a powerful platform for site analysis. From conversion tracking to just getting a pulse on your site’s performance, it all works on all levels. This platform continues to evolve and their latest release of Google Tag Assistant Recording is the perfect companion for anyone …

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Permanent link to this article: https://www.carlferrara.com/real-time-assistant-for-google-analytics/

Tracking for Pinterest

Pinterest continues to show no signs of slowing down as it is the third most visited social network in the U.S. With that growth, there is a need to track performance and activity. In addition, companies have leveraged Pinterest for rich media, by adding company photos and videos to their boards. The Pinterest API makes …

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Permanent link to this article: https://www.carlferrara.com/tracking-for-pinterest/

Google Analytics adds real-time website tracking

Google announced today that Google Analytics, their popular site tracking platform, got a major upgrade by offering real-time tracking of sites. For many years, I have used Google Analytics for site tracking and for a free tracking tool, it offers comprehensive and in-depth analysis of traffic patterns, user data, page performance and more. Now it …

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Permanent link to this article: https://www.carlferrara.com/google-analytics-adds-real-time-website-tracking/

Social Media Monitoring Tools

For many years, I’ve struggled to find the right tool for monitoring social media activity. From knowing the top tweets, posts, comments, likes and media, I always found myself pulling data from multiple sources and making that reporting cocktail in the end. Before diving into these applications, I would recommend creating a strategy first that …

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Permanent link to this article: https://www.carlferrara.com/social-media-monitoring-tools/